In order to conduct the initial intervention, I planned a trip for Chinese people in London to the Antiques Market. I collected friends who wanted to participate in the trip on social midea and little red book, and ten people went out in the end. There are a large number of people who have never been interested in vintage, among which fiona is from Fujian Province. According to her traditional concept, she thinks vintage may exert other magnetic fields on people, so she is the most resistant one. However, during this intervention, she gradually changed her view. In the end, she found a decorative painting at a very cheap price, and other people also had fun in the intervention test, which was undoubtedly a successful intervantion.
In addition, I have also received feedback from netizens on Xiaogonbook, which shows that many young Chinese people are eager to participate in this event and envy the many vintage markets we can find in London. I find that many young people in China also pay attention to sustainability, and they even hope to show their fashion attitudes through vintage. This gave me great confidence for my next intervention.
Through the cooperation with influencer, I communicated with the person in charge of the nursing home, but it did not work, because it was a complicated communication process, they could not offer me the opportunity to have substantive communication with the elderly, for fear that it would affect the health of the elderly and other influences, so it was shelved for the time being. However, through the product model of lush, Every one of their handmade soaps has a story from every old creator. If I had the opportunity, I would re-do this intervention, and if I went back to China, I think it might be relatively easy. This still gave us inspiration for the establishment of the market. Through the promotion of influencer in the vintage market in Wuhan, this three-day market brought us an opportunity. Our online, online and offline stores introduced everyone’s stories and objects to you.
Inspired by the Museum of Broken Relationships in 2022, I re-established an account to collect items you want to share and edit your own story for this object. This intervention is still ongoing.
Through Bulgari ancient coin rings and Enfants Riches Deprimes, a new French brand, we can re-create vintage products through cooperation with siyi Wang, an expert in antique jewelry, which is called “new vintage” in the current vintage market. Through the extension of the product through the secondary creation, I think this is also a direction.
